Posts Tagged ‘Wi-Fi’
Many of my clients know that I am usually driving… whether its work errands or being a chauffeur to my two kids, I spend half my day in the car… This evening, my daughter wanted to listen to her new favourite radio station – Radio Disney and when I was searching for it I heard a funny commercial that really caught my attention. As soon as I got home, I tried searching the web for it, but have not been able to find it, so I will try my best to explain this commercial.
It was about a grumpy middle aged man, who lived a ‘meaningless’ life and worked in a company with hundreds of others that didn’t know his name. One day, he attended a meeting with 150 colleagues, and his boss says to him – ‘Hey Champ, make me a cuppa coffee will ya’ and he does. (That gave me a little chuckle, cause I am the “tea maker’ in our office). Anyway, at this meeting he was told that the next day he had to go out of town on a business trip. He was happy, on cloud 9 they said. Why? Because he was going to stay at a Wingate by Wyndham Hotel… and at THAT hotel, everyone would know his name. They would have *FREE WI-FI* and a comfy bed! That’s right Free Wi-Fi, no mention of a pool, restaurant, or free breakfast even! Free Wi-Fi is what people want these days; free Wi-Fi and a comfy bed.
A few years ago, people would under-estimate the necessity of free Wi-Fi. If you stop and think about it, for a traveler, it is essential. Whether it be from your iPhone, Blackberry, Laptop, Tablet, or gaming device you can access the World Wide Web… you can call home and speak to your loved ones, watch T.V. and movies, play games and email reports back to the office or even shop (from that comfy bed!)
When I was looking for this commercial online to share with all of you I found out that when Wingate by Wyndham created this commercial, they had people write in about what is important to them and also share different tips for the business traveler. There was a draw for an all expenses paid trip to NYC. They had 5500 people reply. It said that more than 85% wrote in about Free Wi-Fi… and this commercial is more than 2 years old… I think the numbers would only be higher now, especially now that there are more devices that are Wi-Fi accessible now.
Travel and the want to travel is increasing – whether you are a Young Adult celebrating a University Graduation, or having a stag in Mexico, getting ready to go on your Honeymoon – if you have a young family or even if you are a Retiree… let me ask you – when you travel what do you look for in a hotel?